A DIGITAL PARTNERSHIP WITH DR KELVIN LARWOOD THAT GREW HIS OBSTETRICS PRACTICE
Clients Objectives
The challenge was to grow his obstetrics numbers as obstetrics numbers are falling privately.
He wanted to be booked out further in advance.
He wanted to grow his surgery bookings.
Another challenging issue was he is an older male in this industry.
His target audience is women and infertile men of all ages.
He needed a new website
How we increased enquiries by 733% in 16 months
After analysis and we formulated the following strategy:
1. Create a new website.
2. Optimisation of both on-page and off-page SEO.
3. We implemented Google ad campaigns.
4. We grew his Social media presence.
5. Provide weekly and monthly reports to show his growth.
Campaign Impact
- 323% increase in Page likes and New followers
- 196% increase in Post reach
- 87% increase in Post engagements
- Consistent monthly keywords in top 10 positions
- 320 enquiries through the website (47 Form submission, 219 phone clicks, 54 email click)
- Averaged 50 enquiries per month from 6 per month, an increase of 733%